Email marketing is an underused marketing strategy for most businesses, in this episode Dave explains why it’s important, what tools to use and how to get the best results.

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Napoleon Hill’s 1937 classic ‘Think And Grow Rich’ is a timeless study of success principles that are as relevant today as they were back then. In todays episode David Roberts explains some of the key points, and shares some of the stories from the book that are relevant to modern small business owners.

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Todays news media thrive on the attention that comes from bad news and are always looking for stories that will shock and worry us. So as business owners, how do we stay confident in this world? And what effect does confidence have in a business?

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Facebook, Twitter, LinkedIn, Google Plus and Pinterest are becoming a big part of modern life and are a great opportunity for small business owners. In this episode, Dave gives you the do’s and don’ts and tips to make social media effective for your business.

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This week we share some great information with you regarding the last, but certainly not least of our 7 key digital marketing strategies! – ‘E-mail marketing’.

Email marketing is widely used as a way to get more enquires to your website, as marketers and directors it’s important that these inquires get turned into sales to keep your business growing and inevitably keep you with work for the future.

Any business can take advantage of email marketing because it usually takes minimal effort and can often be completed at little to no cost. What most businesses fail to realise is that the key to … Continue Reading

In these days of email and social media, the telephone has become a seriously underused tool but for direct response and relationship building, nothing beats it. This week Dave explains what the benefits are and gives some great tips to help you use the telephone more effectively in your business.

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Struggling to get to grips with Digital Marketing for your business?

Then look no further, as here at the JDR Group we have created the perfect step-by-step guide into giving your business the digital prosperity it needs in order to survive in the on-line world.

Our fantastic new blog looks at all the key elements of Digital marketing including Social Media, SEO, Mobile Marketing, Website Design and Pay per Click.  We’ll break every article down into simple steps, making it easy for even the less technically experienced to follow (so don’t worry if you’re not a complete internet … Continue Reading

As we continue to discuss our 7 key digital marketing strategies, this week we focus on reputation management and give you 5 reasons why your reputation should matter to you.

Consumers are very careful about which small businesses they spend their money with.  In fact, some studies have shown that a large percentage of consumers heavily rely on online reviews made by other consumers when making purchasing decisions. Therefore, it is extremely important to know where your online reputation stands prior to developing a plan to build and maintain it.

Knowing your strengths and weaknesses is the first step to improving … Continue Reading

This week Dave prepares 7 top tips to help you get a better performing team – and throws an eighth tip in for good measure at the last moment! This is vital listening if you want to get more from your staff, create a more focussed, motivated and fun working environment in your business.

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As we continue with our 7 key digital marketing strategies this week we discuss the 11 simple steps you need to take to achieve a profitable website. A professional, effective website is one of the most vital tools that every business should have; in many cases, there is little marketing success without one. For small and large companies, a website is a critical piece of the puzzle when it comes to attracting traffic to your company that can be easily converted to sales.

In other words, your website must be designed, developed, and managed in a way that will help … Continue Reading